Net sales continue to soar for the Swedish retail group Rusta. During the financial year 2021/22, spanning from May 1, 2021, to April 30, 2022, Rusta’s net sales amounted to SEK 9,467 million, up from SEK 8,520 million the previous year. This marks an increase of SEK 948 million. Rusta’s operating profit stood at SEK 814 million, up from SEK 633, with the operating margin to 8.6 per cent compared to 7.4 per cent the prior year.
The previously established strategy for continued expansion and profitability remains in place. The financial year has showcased consistent high growth and increased profits, even amidst various challenges. Rusta increased its sales by a total of 11.1%, compared to 15.4% the previous year.
– We can celebrate another strong year, equipping us to tackle present-day challenges with a robust financial position. Moreover, it underscores the value we provide for our millions of customers, says Göran Westerberg, CEO of Rusta.
Rusta is on a steady growth trajectory, aligned with its goal of doubling net sales every five years. The company’s strong cash position allows for planned investments in new stores even in times when the broader retail sector grapples with challenges, regardless of prevailing economic uncertainties.
Currently, Rusta offers a diverse range of home and leisure products at the market’s most competitive prices in 190 stores in four distinct markets and through its online store. The ambition is to reinforce our low-price position in existing markets, while simultaneously paving the way for continued geographic expansion.
During the financial year 2021/22, the group inaugurated 15 new stores: 5 in Sweden, 3 in Norway, 5 in Finland, and 2 in Germany.
– Rusta’s intention is to continue investing in our growth through both new and existing stores. More critically, we’re channelling investments into amplifying efficiency throughout our value chain, ensuring we maintain the market’s lowest prices, says Göran Westerberg.
Rusta, a fixture in the Swedish market for almost 40 years, operates on a business model centred on offering a broad product spectrum at unbeatable prices. A sourcing strategy devoid of expensive intermediaries keeps